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[About This Newsletter]
DECISION POINT
DAILY DOW 30 STOCK REVIEW
FRIDAY  10/30/2009

*****************************************************************************
This report highlights daily results of the stocks in the DOW 30 Index.
Daily chart books of these stocks (6-Mo and 2-Yr) are also available (see
Main Menu). THIS IS A LIST OF CANDIDATES FOR FURTHER RESEARCH AND IS NOT A
SOLICITATION OR RECOMMENDATION TO BUY OR SELL THE LISTED SECURITIES.
*****************************************************************************

DOW 30 RESULTS FOR FRIDAY  10/30/09

                        10/30                         % Ave
                        Close       $      %          Daily            Payout
Name             Symbl  Price  Change Change   Volume   Vol  Yield  P/E Ratio
---------------- ----- ------  ------ ------ -------- -----  -----  --- -----
3M Company       MMM    73.57   -1.91  -2.5%   4491.8   92%   2.8%   18   0.5
Alcoa            AA     12.42   -0.58  -4.5%  45833.6  135%   1.0%    D
American Express AXP    34.84   -1.60  -4.4%  13244.2   73%   2.1%   32   0.7
AT&T Corp        T      25.67   -0.56  -2.1%  41065.3  131%   6.4%   13   0.8
BankAmerica Corp BAC    14.58   -1.15  -7.3% 305823.2  111%   0.3%  486   1.3
Boeing           BA     47.80   -1.01  -2.1%   8661.5  120%   3.5%    D
Caterpillar      CAT    55.06   -2.19  -3.8%  11979.6   95%   3.1%   26   0.8
Chevron Corp     CVX    76.54   -1.41  -1.8%  19155.1  151%   3.6%   12   0.4
Cisco Systems    CSCO   22.81   -0.71  -3.0%  60692.6  116%          22
Coca Cola        KO     53.31   -0.78  -1.4%  10715.0   90%   3.1%   20   0.6
Disney           DIS    27.37   -0.77  -2.7%  12842.7   94%   1.3%   16   0.2
Dupont           DD     31.82   -1.15  -3.5%  10394.4  125%   5.2%   42   2.2
Exxon Mobil      XOM    71.67   -2.29  -3.1%  31746.6  110%   2.3%   17   0.4
General Electric GE     14.26   -0.61  -4.1% 128980.8  115%   2.8%   13   0.4
Hewlett Packard  HPQ    47.46   -0.89  -1.8%  16550.1   95%   0.7%   16   0.1
Home Depot       HD     25.09   -0.82  -3.2%  19274.0  108%   3.6%   18   0.7
IBM              IBM   120.61   -2.26  -1.8%   7596.6   91%   1.8%   12   0.2
Intel            INTC   19.11   -0.11  -0.6%  91530.1  135%   2.9%   47   1.4
Johnson & Johns  JNJ    59.05   -0.81  -1.4%  20722.8  153%   3.3%   13   0.4
JP Morgan Chase  JPM    41.77   -2.58  -5.8%  57858.3  101%   0.5%   27   0.1
Kraft Foods      KFT    27.52   -0.03  -0.1%  16761.7  142%   4.2%   13   0.6
McDonalds Corp   MCD    58.61   -0.53  -0.9%   9769.2   98%   3.8%   15   0.6
Merck            MRK    30.93   -0.38  -1.2%  38646.1  204%   4.9%    8   0.4
Microsoft        MSFT   27.73   -0.49  -1.7%  72565.2  108%   1.9%   18   0.3
Pfizer           PFE    17.03   -0.52  -3.0%  64839.4  116%   3.8%   14   0.5
Procter & Gamble PG     58.00   -1.54  -2.6%  21008.3  147%   3.0%   14   0.4
Travelers Cos    TRV    49.79   -2.12  -4.1%   8685.5  150%   2.7%    9   0.2
United Technolgy UTX    61.45   -2.13  -3.4%   8114.6  131%   2.5%   15   0.4
Verizon          VZ     29.59   -0.45  -1.5%  24238.0  132%   6.4%   15   1.0
Wal-Mart         WMT    49.68   -0.72  -1.4%  17460.6   88%   2.2%   15   0.3

Average                         -1.10  -2.7%  40041.6  119%   2.9%   16   0.6

*****************************************************************************
DOW 30 SORTED BY PERCENTAGE CHANGE

                        10/30                         % Ave
                        Close       $      %          Daily            Payout
Name             Symbl  Price  Change Change   Volume   Vol  Yield  P/E Ratio
---------------- ----- ------  ------ ------ -------- -----  -----  --- -----
Kraft Foods      KFT    27.52   -0.03  -0.1%  16761.7  142%   4.2%   13   0.6
Intel            INTC   19.11   -0.11  -0.6%  91530.1  135%   2.9%   47   1.4
McDonalds Corp   MCD    58.61   -0.53  -0.9%   9769.2   98%   3.8%   15   0.6
Merck            MRK    30.93   -0.38  -1.2%  38646.1  204%   4.9%    8   0.4
Johnson & Johns  JNJ    59.05   -0.81  -1.4%  20722.8  153%   3.3%   13   0.4
Wal-Mart         WMT    49.68   -0.72  -1.4%  17460.6   88%   2.2%   15   0.3
Coca Cola        KO     53.31   -0.78  -1.4%  10715.0   90%   3.1%   20   0.6
Verizon          VZ     29.59   -0.45  -1.5%  24238.0  132%   6.4%   15   1.0
Microsoft        MSFT   27.73   -0.49  -1.7%  72565.2  108%   1.9%   18   0.3
Chevron Corp     CVX    76.54   -1.41  -1.8%  19155.1  151%   3.6%   12   0.4
Hewlett Packard  HPQ    47.46   -0.89  -1.8%  16550.1   95%   0.7%   16   0.1
IBM              IBM   120.61   -2.26  -1.8%   7596.6   91%   1.8%   12   0.2
Boeing           BA     47.80   -1.01  -2.1%   8661.5  120%   3.5%    D
AT&T Corp        T      25.67   -0.56  -2.1%  41065.3  131%   6.4%   13   0.8
3M Company       MMM    73.57   -1.91  -2.5%   4491.8   92%   2.8%   18   0.5
Procter & Gamble PG     58.00   -1.54  -2.6%  21008.3  147%   3.0%   14   0.4
Disney           DIS    27.37   -0.77  -2.7%  12842.7   94%   1.3%   16   0.2
Pfizer           PFE    17.03   -0.52  -3.0%  64839.4  116%   3.8%   14   0.5
Cisco Systems    CSCO   22.81   -0.71  -3.0%  60692.6  116%          22
Exxon Mobil      XOM    71.67   -2.29  -3.1%  31746.6  110%   2.3%   17   0.4
Home Depot       HD     25.09   -0.82  -3.2%  19274.0  108%   3.6%   18   0.7
United Technolgy UTX    61.45   -2.13  -3.4%   8114.6  131%   2.5%   15   0.4
Dupont           DD     31.82   -1.15  -3.5%  10394.4  125%   5.2%   42   2.2
Caterpillar      CAT    55.06   -2.19  -3.8%  11979.6   95%   3.1%   26   0.8
Travelers Cos    TRV    49.79   -2.12  -4.1%   8685.5  150%   2.7%    9   0.2
General Electric GE     14.26   -0.61  -4.1% 128980.8  115%   2.8%   13   0.4
American Express AXP    34.84   -1.60  -4.4%  13244.2   73%   2.1%   32   0.7
Alcoa            AA     12.42   -0.58  -4.5%  45833.6  135%   1.0%    D
JP Morgan Chase  JPM    41.77   -2.58  -5.8%  57858.3  101%   0.5%   27   0.1
BankAmerica Corp BAC    14.58   -1.15  -7.3% 305823.2  111%   0.3%  486   1.3

*****************************************************************************
DOW 30 SORTED BY PERCENTAGE OF AVERAGE DAILY VOLUME

Each day Decision Point divides the current day's volume by the 250-EMA of
volume and report it as the percentage of average daily volume. High
percentages of average daily volume indicate that unusual interest is being
shown in a stock. Check news and other indicators.

                        10/30                         % Ave
                        Close       $      %          Daily            Payout
Name             Symbl  Price  Change Change   Volume   Vol  Yield  P/E Ratio
---------------- ----- ------  ------ ------ -------- -----  -----  --- -----
Merck            MRK    30.93   -0.38  -1.2%  38646.1  204%   4.9%    8   0.4
Johnson & Johns  JNJ    59.05   -0.81  -1.4%  20722.8  153%   3.3%   13   0.4
Chevron Corp     CVX    76.54   -1.41  -1.8%  19155.1  151%   3.6%   12   0.4
Travelers Cos    TRV    49.79   -2.12  -4.1%   8685.5  150%   2.7%    9   0.2
Procter & Gamble PG     58.00   -1.54  -2.6%  21008.3  147%   3.0%   14   0.4
Kraft Foods      KFT    27.52   -0.03  -0.1%  16761.7  142%   4.2%   13   0.6
Intel            INTC   19.11   -0.11  -0.6%  91530.1  135%   2.9%   47   1.4
Alcoa            AA     12.42   -0.58  -4.5%  45833.6  135%   1.0%    D
Verizon          VZ     29.59   -0.45  -1.5%  24238.0  132%   6.4%   15   1.0
United Technolgy UTX    61.45   -2.13  -3.4%   8114.6  131%   2.5%   15   0.4
AT&T Corp        T      25.67   -0.56  -2.1%  41065.3  131%   6.4%   13   0.8
Dupont           DD     31.82   -1.15  -3.5%  10394.4  125%   5.2%   42   2.2
Boeing           BA     47.80   -1.01  -2.1%   8661.5  120%   3.5%    D
Cisco Systems    CSCO   22.81   -0.71  -3.0%  60692.6  116%          22
Pfizer           PFE    17.03   -0.52  -3.0%  64839.4  116%   3.8%   14   0.5
General Electric GE     14.26   -0.61  -4.1% 128980.8  115%   2.8%   13   0.4
BankAmerica Corp BAC    14.58   -1.15  -7.3% 305823.2  111%   0.3%  486   1.3
Exxon Mobil      XOM    71.67   -2.29  -3.1%  31746.6  110%   2.3%   17   0.4
Home Depot       HD     25.09   -0.82  -3.2%  19274.0  108%   3.6%   18   0.7
Microsoft        MSFT   27.73   -0.49  -1.7%  72565.2  108%   1.9%   18   0.3
JP Morgan Chase  JPM    41.77   -2.58  -5.8%  57858.3  101%   0.5%   27   0.1
McDonalds Corp   MCD    58.61   -0.53  -0.9%   9769.2   98%   3.8%   15   0.6
Hewlett Packard  HPQ    47.46   -0.89  -1.8%  16550.1   95%   0.7%   16   0.1
Caterpillar      CAT    55.06   -2.19  -3.8%  11979.6   95%   3.1%   26   0.8
Disney           DIS    27.37   -0.77  -2.7%  12842.7   94%   1.3%   16   0.2
3M Company       MMM    73.57   -1.91  -2.5%   4491.8   92%   2.8%   18   0.5
IBM              IBM   120.61   -2.26  -1.8%   7596.6   91%   1.8%   12   0.2
Coca Cola        KO     53.31   -0.78  -1.4%  10715.0   90%   3.1%   20   0.6
Wal-Mart         WMT    49.68   -0.72  -1.4%  17460.6   88%   2.2%   15   0.3
American Express AXP    34.84   -1.60  -4.4%  13244.2   73%   2.1%   32   0.7

*****************************************************************************
DOW 30 STOCKS SORTED BY YIELD

                        10/30                         % Ave
                        Close       $      %          Daily            Payout
Name             Symbl  Price  Change Change   Volume   Vol  Yield  P/E Ratio
---------------- ----- ------  ------ ------ -------- -----  -----  --- -----
Verizon          VZ     29.59   -0.45  -1.5%  24238.0  132%   6.4%   15   1.0
AT&T Corp        T      25.67   -0.56  -2.1%  41065.3  131%   6.4%   13   0.8
Dupont           DD     31.82   -1.15  -3.5%  10394.4  125%   5.2%   42   2.2
Merck            MRK    30.93   -0.38  -1.2%  38646.1  204%   4.9%    8   0.4
Kraft Foods      KFT    27.52   -0.03  -0.1%  16761.7  142%   4.2%   13   0.6
Pfizer           PFE    17.03   -0.52  -3.0%  64839.4  116%   3.8%   14   0.5
McDonalds Corp   MCD    58.61   -0.53  -0.9%   9769.2   98%   3.8%   15   0.6
Home Depot       HD     25.09   -0.82  -3.2%  19274.0  108%   3.6%   18   0.7
Chevron Corp     CVX    76.54   -1.41  -1.8%  19155.1  151%   3.6%   12   0.4
Boeing           BA     47.80   -1.01  -2.1%   8661.5  120%   3.5%    D
Johnson & Johns  JNJ    59.05   -0.81  -1.4%  20722.8  153%   3.3%   13   0.4
Coca Cola        KO     53.31   -0.78  -1.4%  10715.0   90%   3.1%   20   0.6
Caterpillar      CAT    55.06   -2.19  -3.8%  11979.6   95%   3.1%   26   0.8
Procter & Gamble PG     58.00   -1.54  -2.6%  21008.3  147%   3.0%   14   0.4
Intel            INTC   19.11   -0.11  -0.6%  91530.1  135%   2.9%   47   1.4
General Electric GE     14.26   -0.61  -4.1% 128980.8  115%   2.8%   13   0.4
3M Company       MMM    73.57   -1.91  -2.5%   4491.8   92%   2.8%   18   0.5
Travelers Cos    TRV    49.79   -2.12  -4.1%   8685.5  150%   2.7%    9   0.2
United Technolgy UTX    61.45   -2.13  -3.4%   8114.6  131%   2.5%   15   0.4
Exxon Mobil      XOM    71.67   -2.29  -3.1%  31746.6  110%   2.3%   17   0.4
Wal-Mart         WMT    49.68   -0.72  -1.4%  17460.6   88%   2.2%   15   0.3
American Express AXP    34.84   -1.60  -4.4%  13244.2   73%   2.1%   32   0.7
Microsoft        MSFT   27.73   -0.49  -1.7%  72565.2  108%   1.9%   18   0.3
IBM              IBM   120.61   -2.26  -1.8%   7596.6   91%   1.8%   12   0.2
Disney           DIS    27.37   -0.77  -2.7%  12842.7   94%   1.3%   16   0.2
Alcoa            AA     12.42   -0.58  -4.5%  45833.6  135%   1.0%    D
Hewlett Packard  HPQ    47.46   -0.89  -1.8%  16550.1   95%   0.7%   16   0.1
JP Morgan Chase  JPM    41.77   -2.58  -5.8%  57858.3  101%   0.5%   27   0.1
BankAmerica Corp BAC    14.58   -1.15  -7.3% 305823.2  111%   0.3%  486   1.3
Cisco Systems    CSCO   22.81   -0.71  -3.0%  60692.6  116%          22


*****************************************************************************
DOW 30 STOCKS SORTED BY P/E RATIO

                        10/30                         % Ave
                        Close       $      %          Daily            Payout
Name             Symbl  Price  Change Change   Volume   Vol  Yield  P/E Ratio
---------------- ----- ------  ------ ------ -------- -----  -----  --- -----
Merck            MRK    30.93   -0.38  -1.2%  38646.1  204%   4.9%    8   0.4
Travelers Cos    TRV    49.79   -2.12  -4.1%   8685.5  150%   2.7%    9   0.2
IBM              IBM   120.61   -2.26  -1.8%   7596.6   91%   1.8%   12   0.2
Chevron Corp     CVX    76.54   -1.41  -1.8%  19155.1  151%   3.6%   12   0.4
AT&T Corp        T      25.67   -0.56  -2.1%  41065.3  131%   6.4%   13   0.8
Johnson & Johns  JNJ    59.05   -0.81  -1.4%  20722.8  153%   3.3%   13   0.4
General Electric GE     14.26   -0.61  -4.1% 128980.8  115%   2.8%   13   0.4
Kraft Foods      KFT    27.52   -0.03  -0.1%  16761.7  142%   4.2%   13   0.6
Procter & Gamble PG     58.00   -1.54  -2.6%  21008.3  147%   3.0%   14   0.4
Pfizer           PFE    17.03   -0.52  -3.0%  64839.4  116%   3.8%   14   0.5
Wal-Mart         WMT    49.68   -0.72  -1.4%  17460.6   88%   2.2%   15   0.3
United Technolgy UTX    61.45   -2.13  -3.4%   8114.6  131%   2.5%   15   0.4
McDonalds Corp   MCD    58.61   -0.53  -0.9%   9769.2   98%   3.8%   15   0.6
Verizon          VZ     29.59   -0.45  -1.5%  24238.0  132%   6.4%   15   1.0
Hewlett Packard  HPQ    47.46   -0.89  -1.8%  16550.1   95%   0.7%   16   0.1
Disney           DIS    27.37   -0.77  -2.7%  12842.7   94%   1.3%   16   0.2
Exxon Mobil      XOM    71.67   -2.29  -3.1%  31746.6  110%   2.3%   17   0.4
Microsoft        MSFT   27.73   -0.49  -1.7%  72565.2  108%   1.9%   18   0.3
Home Depot       HD     25.09   -0.82  -3.2%  19274.0  108%   3.6%   18   0.7
3M Company       MMM    73.57   -1.91  -2.5%   4491.8   92%   2.8%   18   0.5
Coca Cola        KO     53.31   -0.78  -1.4%  10715.0   90%   3.1%   20   0.6
Cisco Systems    CSCO   22.81   -0.71  -3.0%  60692.6  116%          22
Caterpillar      CAT    55.06   -2.19  -3.8%  11979.6   95%   3.1%   26   0.8
JP Morgan Chase  JPM    41.77   -2.58  -5.8%  57858.3  101%   0.5%   27   0.1
American Express AXP    34.84   -1.60  -4.4%  13244.2   73%   2.1%   32   0.7
Dupont           DD     31.82   -1.15  -3.5%  10394.4  125%   5.2%   42   2.2
Intel            INTC   19.11   -0.11  -0.6%  91530.1  135%   2.9%   47   1.4
BankAmerica Corp BAC    14.58   -1.15  -7.3% 305823.2  111%   0.3%  486   1.3
Alcoa            AA     12.42   -0.58  -4.5%  45833.6  135%   1.0%    D
Boeing           BA     47.80   -1.01  -2.1%   8661.5  120%   3.5%    D

*****************************************************************************
DOW 30 DAILY BLUE CHIP STOCK PMO STRENGTH RANK ANALYSIS

This report presents ranking of DOW 30 stocks based on Decision
Point's proprietary PMO (Price Momentum Oscillator). The PMO measures a
stock's absolute strength based on price momentum. THIS REPORT IS TO ASSIST
RESEARCH AND IS NOT A RECOMMENDATION TO BUY OR SELL SECURITIES.

The Hot/Cold Groups & Blinkers are explained at the end of this report.

STOCKS SORTED BY PMO (PRICE MOMENTUM OSCILLATOR) RANK

                           |RankChg-| |---- % Price Change ----|  Hot/Cold
                       PMO    5   15      On     5    15           Group &
Stock Name/Symbol     Rank  Day  Day   10/30   Day   Day    YTD   Blinkers
--------------------- ---- ---- ----  ------ ----- ----- ------ |---------|
Caterpillar      CAT     1    0   +1   -3.8%   -4%   +3%   +29%  4 -+ -+  
Microsoft        MSFT    2   +7  +14   -1.7%   -1%   +9%   +45%  3 ++ -+ +
American Express AXP     3    0   +2   -4.4%   +1%    0%   +94%  5 -- -+  
Chevron Corp     CVX     4   +1  +19   -1.8%    0%   +5%    +6%  3 ++ -+ +
United Technolgy UTX     5   -1   +7   -3.4%   -7%   -1%   +17%  5 -- -+ -
Pfizer           PFE     6   +6  +15   -3.0%   -1%   +1%     0%  5 -- -+ +
Travelers Cos    TRV     7  +15  +10   -4.1%   -3%   +2%   +11%  3 ++ -+ +
Hewlett Packard  HPQ     8   +2   +3   -1.8%   -2%    0%   +32%  5 -- -+ +
Exxon Mobil      XOM     9  +10  +18   -3.1%   -3%   +3%    -9%  3 +- -+ +
Procter & Gamble PG     10   +8   +3   -2.6%   +1%   +2%    -3%  4 -+ -+ +
Cisco Systems    CSCO   11   -3   -2   -3.0%   -6%   -5%   +40%  5 -- -+ -
3M Company       MMM    12   +1   +3   -2.5%   -5%   -2%   +31%  5 -- -+ +
McDonalds Corp   MCD    13   +8  +11   -0.9%   -1%   +3%    -3%  3 ++ -+ +
Coca Cola        KO     14   +1   -7   -1.4%    0%   -2%   +21%  5 -- -+ +
Disney           DIS    15   -9   -5   -2.7%   -5%   -4%   +21%  5 -- -+ -
Dupont           DD     16   -2   +4   -3.5%   -4%   -3%   +32%  5 -- -+ -
JP Morgan Chase  JPM    17  -10  -11   -5.8%   -8%   -9%   +35%  5 -- -+ -
Merck            MRK    18   -2   -4   -1.2%   -5%   -5%    +6%  5 -- -+ -
IBM              IBM    19   +5   -1   -1.8%    0%   -4%   +46%  5 -- -+ +
Alcoa            AA     20  -18  -17   -4.5%  -10%  -13%   +13%  5 -- -+ -
Kraft Foods      KFT    21   +8   +9   -0.1%   +2%   +6%    +6%  1 ++ ++ +
Intel            INTC   22   -2   -3   -0.6%   -3%   -5%   +34%  5 -- -+ -
General Electric GE     23  -12  -22   -4.1%   -6%  -12%    -8%  5 -- -+ -
AT&T Corp        T      24   +2   -2   -2.1%    0%    0%    -4%  5 -- -+ +
Wal-Mart         WMT    25   +1   +3   -1.4%   -2%   -1%   -10%  5 -- -+ +
Johnson & Johns  JNJ    26   -1   -1   -1.4%   -2%   -4%    +1%  6 -- -- -
Boeing           BA     27  -10  -23   -2.1%   -4%   -9%   +14%  6 -- -- -
Verizon          VZ     28   +2   +1   -1.5%   +3%   +1%    -7%  2 ++ +- +
Home Depot       HD     29   -1   -3   -3.2%   -4%   -7%   +12%  6 -- -- -
BankAmerica Corp BAC    30   -7  -22   -7.3%  -10%  -17%    +4%  6 -- -- -

*****************************************************************************
DOW 30 STOCKS PMO (PRICE MOMENTUM OSCILLATOR) CROSSOVER SIGNALS

The PMO generates a BUY or SELL Signals when it crosses up or down through
its 10-DMA. These signals tend to be short-term in duration, but they can
last for several weeks. Do not take them at face value because they can
whipsaw quite a bit. They should be used to alert you to possible trading
opportunities not used as a mechanical trading model. Always check our daily
stock charts to verify the price pattern and the configuration of the PMO.
Signals are best when price appears extended, is near support or resistance,
and the PMO is very overbought or oversold. These signals may also be used to
manage positions based on our Price Momentum Model signals.


SUMMARY OF PMO CROSSOVER SIGNALS

                   DJIA   DJIA
                    BUY   SELL

Total Signals...:     7     23
% of Total......:   23%    77%
Ave Days Elapsed:    17     11
Ave High Profit.:   +5%    +4%
Ave Profit......:   +2%    +4%

THIS IS A LIST OF CANDIDATES FOR FURTHER RESEARCH AND IS NEITHER A
SOLICITATION NOR RECOMMENDATION TO BUY OR SELL THE LISTED SECURITIES.

                        10/30               Cal
                        Close      %       Days    High   Today   PMO
Name/Symbol             Price Change Signl Elap     P/L     P/L R/F Days
---------------------- ------ ------ ----- ---- ------- ------- --------
Verizon          VZ     29.59  -1.5%   BUY    2    0.3%   -1.2%    R   3
Travelers Cos    TRV    49.79  -4.1%   BUY    7    1.2%   -2.9%    F   0
Microsoft        MSFT   27.73  -1.7%   BUY   15    7.4%    3.8%    F   0
Chevron Corp     CVX    76.54  -1.8%   BUY   18    5.8%    3.9%    F   0
Exxon Mobil      XOM    71.67  -3.1%   BUY   18    6.8%    2.2%    F   0
Kraft Foods      KFT    27.52  -0.1%   BUY   18    5.2%    5.1%    R   3
McDonalds Corp   MCD    58.61  -0.9%   BUY   43    5.4%    3.8%    F   0
3M Company       MMM    73.57  -2.5%  SELL    2    1.2%    1.2%    F   4
Caterpillar      CAT    55.06  -3.8%  SELL    2    0.0%   -1.2%    F   4
Pfizer           PFE    17.03  -3.0%  SELL    2    1.0%    1.0%    F   0
United Technolgy UTX    61.45  -3.4%  SELL    2    1.9%    1.9%    F   4
Wal-Mart         WMT    49.68  -1.4%  SELL    2    0.4%    0.4%    F   0
Disney           DIS    27.37  -2.7%  SELL    4    4.9%    4.5%    F   7
Dupont           DD     31.82  -3.5%  SELL    4    1.9%    1.9%    F   7
Hewlett Packard  HPQ    47.46  -1.8%  SELL    4    1.9%    0.8%    F   4
American Express AXP    34.84  -4.4%  SELL    7    0.0%   -0.8%    F   0
Merck            MRK    30.93  -1.2%  SELL    7    4.6%    4.6%    F   9
Intel            INTC   19.11  -0.6%  SELL    8    5.4%    5.0%    F  10
Cisco Systems    CSCO   22.81  -3.0%  SELL    9    4.8%    4.8%    F  10
IBM              IBM   120.61  -1.8%  SELL    9    0.6%    0.2%    F  14
JP Morgan Chase  JPM    41.77  -5.8%  SELL    9    6.5%    6.5%    F  14
Home Depot       HD     25.09  -3.2%  SELL   10    7.0%    7.0%    F  10
Coca Cola        KO     53.31  -1.4%  SELL   11    2.8%    2.7%    F  17
Alcoa            AA     12.42  -4.5%  SELL   14   15.0%   11.5%    F  14
BankAmerica Corp BAC    14.58  -7.3%  SELL   14   15.5%   15.5%    F  14
Johnson & Johns  JNJ    59.05  -1.4%  SELL   15    3.1%    3.1%    F  10
Procter & Gamble PG     58.00  -2.6%  SELL   23    0.0%   -2.6%    F   0
AT&T Corp        T      25.67  -2.1%  SELL   28    3.1%    1.7%    F   0
General Electric GE     14.26  -4.1%  SELL   28    7.2%    7.2%    F  15
Boeing           BA     47.80  -2.1%  SELL   29    9.4%    8.3%    F  10

Average                        -2.7%         12    4.3%    3.3%        6

*****************************************************************************
DOW 30 STOCKS PRICE MOMENTUM MODEL SIGNALS

The SWENLIN PRICE MOMENTUM MODEL is intended to catch long-term price moves.
Model Signals are mechanically generated by a 200-day exponential moving
average crossover in conjunction with a 10% price move in the opposite
direction of the current signal extreme. For example, assume that the current
signal is a BUY. If the price drops 10% from the signal high, and also drops
below the 200 DMA, a SELL Signal will be generated automatically. The
MOMENTUM MODEL SIGNALS work best when prices are trending and changing
direction smoothly. When prices are volatile, particularly in a 10% range,
results will be extremely poor. By design, these signals will always miss at
least the first 10% of a move. Rather than wait for a signal reversal, it is
best to use trend analysis and other indicators to decide when to exit a
position. New signals should alert you to the possibility that a change in
direction is taking place. Once alerted, watch price movement and other
indicators to determine an optimum entry point, if any.

SUMMARY OF MOMENTUM MODEL SIGNALS

                   DJIA   DJIA
                    BUY   SELL

Total Signals...:    25      5
% of Total......:   83%    17%
Ave Days Elapsed:   133     39
Ave High Profit.:  +22%    +1%
Ave Profit......:  +15%    -1%
Ave Rel to Stop.:  +10%    -7%

PRICE MOMENTUM MODEL SIGNALS

This is a list of PRICE MOMENTUM MODEL SIGNALS for the DOW 30 stocks.
The newest signals give notice that the trend may be in the process of
making a long-term change of direction.

THIS IS A LIST OF CANDIDATES FOR FURTHER RESEARCH AND IS NEITHER A
SOLICITATION NOR RECOMMENDATION TO BUY OR SELL THE LISTED SECURITIES.

                        10/30              Cal                        Price
                        Close      %      Days   High  Today         Rel to
Name/Symbol             Price Change Sgnl Elap    P/L    P/L   STOP    Stop
---------------------- ------ ------ ---- ---- ------ ------ ------ -------
Chevron Corp     CVX    76.54  -1.8%  BUY   91  13.3%  11.3%  70.16   +9.1%
AT&T Corp        T      25.67  -2.1%  BUY   95   6.6%   1.3%  24.32   +5.6%
Exxon Mobil      XOM    71.67  -3.1%  BUY   98   4.3%  -0.3%  67.42   +6.3%
Travelers Cos    TRV    49.79  -4.1%  BUY   98  20.1%  15.2%  44.72  +11.3%
Verizon          VZ     29.59  -1.5%  BUY   99   3.3%  -3.9%  28.62   +3.4%
Caterpillar      CAT    55.06  -3.8%  BUY  101  51.0%  40.5%  44.26  +24.4%
Dupont           DD     31.82  -3.5%  BUY  102  23.7%  13.7%  29.93   +6.3%
United Technolgy UTX    61.45  -3.4%  BUY  102  20.7%  12.5%  55.96   +9.8%
Home Depot       HD     25.09  -3.2%  BUY  105  15.4%   2.5%  25.07   +0.1%
Disney           DIS    27.37  -2.7%  BUY  106  20.5%  10.4%  25.44   +7.6%
JP Morgan Chase  JPM    41.77  -5.8%  BUY  107  30.2%  15.3%  38.11   +9.6%
Procter & Gamble PG     58.00  -2.6%  BUY  107  10.6%   7.8%  53.59   +8.2%
American Express AXP    34.84  -4.4%  BUY  109  49.4%  42.8%  28.70  +21.4%
Merck            MRK    30.93  -1.2%  BUY  123  22.6%  12.4%  29.55   +4.7%
Johnson & Johns  JNJ    59.05  -1.4%  BUY  127  12.0%   5.8%  56.28   +4.9%
Pfizer           PFE    17.03  -3.0%  BUY  127  18.4%  12.2%  15.86   +7.4%
Kraft Foods      KFT    27.52  -0.1%  BUY  154  11.6%   7.8%  25.65   +7.3%
Microsoft        MSFT   27.73  -1.7%  BUY  154  38.1%  33.5%  23.35  +18.7%
Coca Cola        KO     53.31  -1.4%  BUY  165  21.4%  17.7%  48.91   +9.0%
Hewlett Packard  HPQ    47.46  -1.8%  BUY  179  31.7%  28.3%  41.33  +14.8%
Intel            INTC   19.11  -0.6%  BUY  179  27.0%  16.5%  17.79   +7.4%
3M Company       MMM    73.57  -2.5%  BUY  182  38.3%  29.2%  65.79  +11.8%
Cisco Systems    CSCO   22.81  -3.0%  BUY  185  30.6%  22.2%  20.85   +9.4%
McDonalds Corp   MCD    58.61  -0.9%  BUY  211   8.2%   5.8%  53.96   +8.6%
IBM              IBM   120.61  -1.8%  BUY  221  31.3%  23.4% 110.43   +9.2%
Alcoa            AA     12.42  -4.5% SELL    2   0.0%  -4.1%  13.12   -5.4%
BankAmerica Corp BAC    14.58  -7.3% SELL    2   2.9%   2.9%  16.04   -9.1%
Boeing           BA     47.80  -2.1% SELL    2   0.0%  -1.2%  51.94   -8.0%
General Electric GE     14.26  -4.1% SELL    2   1.1%   1.1%  15.69   -9.1%
Wal-Mart         WMT    49.68  -1.4% SELL  189   0.1%  -4.9%  52.04   -4.5%

Average                        -2.7%       117  18.8%  12.6%          +6.7%

****************************************************************************
DOW 30 SHORT-TERM (PMO) and LONG-TERM (PMM) SIGNAL COMPARISONS

The Price Momentum Model (PMM) signal provides guidance regarding the
longer-term trend, and the Price Momentum Oscillator (PMO) signals identify
the shorter-term trend. A logical trading methodology is to open positions
on new PMO signals when they are compatable with the PMM signals. Positions
may be closed or hedged when the PMM and PMO signals are in conflict.

This section compares the PMM and PMO signals side by side and provides
some mechanical analysis. A "Warn!" flag is an alert that the PMO signal is
in conflict with the PMM -- closing or hedging the PMM position may be
considered. A "Buy?" or "Sell?" flag is an alert that the PMO signal has
just changed and is the same as the PMM signal -- opening new PMM positions
may be considered.

SUMMARY OF SHORT-TERM AND LONG-TERM SIGNALS FOR DOW 30 STOCKS

                        SHORT-TERM                  LONG-TERM
                        PMO    PMO                 PMM    PMM
                        BUY   SELL                 BUY   SELL

Total Signals...:         7     23                  25      5
% of Total......:       23%    77%                 83%    17%
Ave Days Elapsed:        17     11                 133     39
Ave High Profit.:       +5%    +4%                +22%    +1%
Ave Profit......:       +2%    +4%                +15%    -1%
Ave Rel to Stop.:                                 +10%    -7%

Percentage of PMOs Rising ..........:   7%
Percentage of PMOs Above Zero.......:  83%

                     |-- PMO Crossover Model ---|-- Price Momentum Model --|
                     |  PMO        High   Today |  PMM         High   Today|
Name             Flag| Sgnl Day     P/L     P/L | Sgnl Days     P/L     P/L|
--------------- -----| ---- --- ------- ------- | ---- ---- ------- -------|
3M Company      Warn!  SELL   2   +1.2%   +1.2%    BUY  182  +38.3%  +29.2%
Alcoa                  SELL  14  +15.0%  +11.5%   SELL    2    0.0%   -4.1%
American Expre  Warn!  SELL   7    0.0%   -0.8%    BUY  109  +49.4%  +42.9%
AT&T Corp       Warn!  SELL  28   +3.1%   +1.7%    BUY   95   +6.6%   +1.3%
BankAmerica Co         SELL  14  +15.5%  +15.5%   SELL    2   +2.9%   +2.9%
Boeing                 SELL  29   +9.4%   +8.3%   SELL    2    0.0%   -1.2%
Caterpillar     Warn!  SELL   2    0.0%   -1.2%    BUY  101  +51.1%  +40.5%
Chevron Corp            BUY  18   +5.8%   +3.9%    BUY   91  +13.3%  +11.3%
Cisco Systems   Warn!  SELL   9   +4.8%   +4.8%    BUY  185  +30.6%  +22.2%
Coca Cola       Warn!  SELL  11   +2.9%   +2.7%    BUY  165  +21.4%  +17.7%
Disney          Warn!  SELL   4   +4.9%   +4.5%    BUY  106  +20.5%  +10.4%
Dupont          Warn!  SELL   4   +1.9%   +1.9%    BUY  102  +23.7%  +13.7%
Exxon Mobil             BUY  18   +6.8%   +2.2%    BUY   98   +4.3%   -0.3%
General Electr         SELL  28   +7.2%   +7.2%   SELL    2   +1.1%   +1.1%
Hewlett Packar  Warn!  SELL   4   +1.9%   +0.8%    BUY  179  +31.7%  +28.3%
Home Depot      Warn!  SELL  10   +7.0%   +7.0%    BUY  105  +15.4%   +2.5%
IBM             Warn!  SELL   9   +0.6%   +0.2%    BUY  221  +31.3%  +23.4%
Intel           Warn!  SELL   8   +5.4%   +5.0%    BUY  179  +27.0%  +16.5%
Johnson & John  Warn!  SELL  15   +3.1%   +3.1%    BUY  127  +12.0%   +5.8%
JP Morgan Chas  Warn!  SELL   9   +6.5%   +6.5%    BUY  107  +30.2%  +15.3%
Kraft Foods             BUY  18   +5.2%   +5.1%    BUY  154  +11.6%   +7.8%
McDonalds Corp          BUY  43   +5.4%   +3.8%    BUY  211   +8.2%   +5.8%
Merck           Warn!  SELL   7   +4.6%   +4.6%    BUY  123  +22.6%  +12.4%
Microsoft               BUY  15   +7.4%   +3.8%    BUY  154  +38.1%  +33.5%
Pfizer          Warn!  SELL   2   +1.1%   +1.1%    BUY  127  +18.5%  +12.2%
Procter & Gamb  Warn!  SELL  23    0.0%   -2.6%    BUY  107  +10.7%   +7.8%
Travelers Cos           BUY   7   +1.2%   -2.9%    BUY   98  +20.1%  +15.2%
United Technol  Warn!  SELL   2   +1.9%   +1.9%    BUY  102  +20.7%  +12.6%
Verizon                 BUY   2   +0.3%   -1.2%    BUY   99   +3.3%   -3.9%
Wal-Mart               SELL   2   +0.4%   +0.4%   SELL  189   +0.1%   -4.9%

Average                      12   +4.4%   +3.3%         117  +18.8%  +12.6%

*****************************************************************************
EXPLANATION OF TABLE HEADINGS

Close Price: The last price at which the stock traded today.

% Change: Percentage that price has changed from prior day's close.

% Ave Daily Vol: Decision Point divides the current day's volume by the
Each day Decision Point divides the current day's volume by the 250-EMA of
250-EMA of volume and report it as the percentage of average daily volume.
High percentages of average daily volume indicate that unusual interest is
being shown in a stock. Check news and other indicators.

Yield: Dividend expressed as a percentage of the closing price.

Payout Ratio: Dividend divided by the earnings. If this number is greater
than 1.0 it means that the company is paying out more in dividends than it
is earning. Not good.

PMO Rank: Shows the rank of the PMO in relation to the other stocks
this group.

5 Day Rank Chg: The total number of PMO ranks the stock has moved
up (+) or down (-) in the last 5 days.

15 Day Rank Chg: The total number of PMO ranks the stock has moved
up (+) or down (-) in the last 15 days.

YTD Rank Chg: The total number of PMO ranks the stock has moved
up (+) or down (-) since the beginning of the year.

Signl: The signal designations of BUY and SELL indicate the current
direction of momentum and are not an indication that continuous buying or
selling should take place. Signals that are a few days or weeks old give the
best indication that profitable action MIGHT be taken.

Cal Days Elap: Indicates the number of calendar days that have elapsed since
the current signal was initiated.

High P/L: Highest profit or least loss experienced since the current signal
was initiated.  On the first day of a new signal the P/L displayed is the
closing P/L for the prior signal.

Today P/L: Profit or loss for the signal since it was initiated. On the
first day of a new signal the P/L displayed is the closing P/L for the prior
signal.

STOP: The price at which the mechanical PMM signal will reverse.

Price Rel to Stop: This column shows the relationship of the current price
to the price at which the signal will change. (i.e. +5.3% means the current
price is 5.3% above the signal change price.

PMO R/F Days: The direction of the PMO (rising/falling) and number of
calendar days trend has been effect.

The Hot/Cold grouping ranks securities/indexes into six (6) groups ranging
from 1 (Hot) to 6 (Cold) according to price strength, internal strength,
and relative strength. We can quickly assess the condition of these
elements by the group number and "blinker" fields. Moving from left to
right: The first blinker tells us if the PMO is above (+) or below (-) its
10-day exponential moving average (EMA). The second blinker indicates if
the closing price is above (+) or below (-) it's 20-DMA. The third and
fourth blinkers tell us if the PMO is rising (+) or falling (-), and if it
is above (+) or below (-) zero. The fifth blinker tells us if the 5-day PMO
rank change is positive (+), negative (-), or no change ( ). Groups 1-3
should be considered as buy candidates, 4-6 as sell candidates.


CAVEAT

We make every effort to insure the accuracy of this information, but we
cannot guarantee it. It is always possible that errors will creep in. If it
doesn't make sense, let us know about it. Also, we make every effort to upload
this data each market day, but circumstances may be such that it is not
possible due to circumstances beyond our control.

End of Daily DOW 30 Stock Review for Friday 10/30/2009

Copyright 2009 Decision Point. This publication is not to be summarized,
reproduced, or rebroadcast in any fashion without our written permission.
Nothing herein should be construed as an offer or solicitation to buy or
sell any security. Past performance does not guarantee or imply future
results.
 
   
   
   
   
 

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